Inspired by the video web series '120 seconds' on friends we Love http://www.friendswelove.com/ produced by DJ Moni and Mike Vargas, Efficacy is a web series created by The Bloom Effect's Fiona Bloom. The goal of Efficacy is to capture the in depth character of immensely talented artists you may not know. It gives viewers a deeper lens into their lifestyle and history. The series will feature unusual, creative arrangements, camera effects and graphics designed by the artists. You'll learn something new about the artists and will enjoy it too! You can see more episodes at the Bloom Effect Channel.
Efficacy Episode 63 features Soul Khan- a Los Angeles native from a family of entertainers. He started rapping during his high school years and dabbled in the underground rap battles. It wasn't until November 2008 when Soul Khan started taking his rap battles & music career seriously. He moved to Brooklyn, NY, got a job at Fat Beats and joined an underground hip hop group Brown Bag Allstars. Over the past two years Soul Khan has amassed a large fan following as he quickly become one of the best battle rappers in leagues such as Grindtime and Smack URL. His battles have amassed over 1.7 million views on YouTube alone. He's traveled all over the US, Canada, and London to compete.
During this time, Soul Khan has been crafting his debut album, Soul Like Khan (Due for release November 2010). With producer J57, they've produced thought provoking songs like "Minyan" and "So I Says". Stand out tracks include "Fe La Soul", "Fahrenheit" and "Invisible Hands".
Soul Khan has been blessed enough to perform with the following legends of hip hop: Big Daddy Kane, EPMD, Pharoahe Monch, Black Thought, Large Professor, Styles P, Rahzel & DJ JS-1, Brand Nubian, Grand Puba (Solo), Warren G, Sadat X (Solo), DJ Premier, Kurtis Blow, Black Sheep, Lords of the Underground, Dead Prez.